Dear Dr. Bresnahan:
Thank you for agreeing to review Manuscript ID RA-IJPP-Oct-2014-143 entitled "Burying the Hatchet?
Elite Influence and Public Opinion on the Washington Redskins Controversy" for The International Journal of Press/Politics. Please try your best to complete your review within the next month.
My work on Native American sport mascots! Who would have ever thought I'd be doing a review for this journal!
The
Howard Journal of Communications, 19:165_181, 2008
The
Effects of Involvement in Sports
on
Attitudes Toward Native American
Sport
Mascots
MARY
JIANG BRESNAHAN
Department
of Communication, Michigan State University, East Lansing,
Michigan,
USA
KELLY
FLOWERS
Department
of Journalism and Mass Communication, University of Florida,
Gainesville,
Florida, USA
This study
investigated whether the degree of involvement in sports
affected attitudes
about the acceptability of Native American sport
mascots. A
multidimensional measure of sport involvement showed
that high sport
involvement predicted greater acceptance of Native
American mascots.
Only 16%
of respondents found any of the
Native American
sport mascots presented in the study to be at all
offensive whereas
the rest of the participants showed approval.
Men scored
significantly higher on every indicator of sport involvement
and also showed
more approval for Native American
mascots.
Implications of these findings for continued use of Native
American sport
mascots by sports organizations are discussed.
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